SERIES: Few things are better able to excite the human mind than originality. It is the result of curiosity, the force behind creativity and impulse that drives discovery. Truly it is a glorious thing, the very touchstone for innovation and, with it, progress and betterment. But why is it so important? What is its nature and effect? What is it about originality that makes it such a powerful – and rare – attribute and why is it we should place such great value upon it?